Who is the most captivating or charismatic person you know?

Any time I ask this question from some of my friends, clients or followers on IG people have no problem coming up with a name. They instantly have an answer. On the other hand, people have a much harder time finding a quick answer to my next question, which is “What do you think makes someone captivating?” 

In fact, most of the time that question is followed by the sound of, well, crickets. After a long pause I’ll hear things like, “Well, you know they have that unique thing. They just attract attention anytime they show up somewhere. They just naturally shine in the spotlight or well, they are great storytellers.” How is it that it’s so easy for us to recognize charisma and captivating qualities in others but have such a hard time defining what it actually is? Well, I have some really good news. We no longer have to guess.

In a groundbreaking study from Princeton University, researchers found that highly captivating, charismatic and compelling individuals demonstrate a blend of 3 traits. It’s a simple equation. And in today’s episode we will learn the formula and talk about what those 3 traits are so we all can become more captivating. Are you ready? Let’s go!

This episode is for you if:

• You want to skyrocket your effective communication skills
• You’d like to emulate the captivating leaders around you
• You want to grow your business and / or following by learning to communicate in new and engaging ways

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